ALEXANDRIA, Va. — TRSA, the association for linen, uniform, and facility services, will host two events at the Westin Buckhead Atlanta in November: the 13th Annual Healthcare Conference and the 7th Annual Marketing, Sales and Service Summit.
13TH ANNUAL HEALTHCARE CONFERENCE
The Healthcare Conference, dedicated to exploring the latest innovations and trends in the healthcare services sector Nov. 13-14, will feature a keynote address by Andrew Busch, an economic futurist who will provide valuable insights into the future economic landscape and its implications for the healthcare industry.
The conference will also highlight AI (artificial intelligence) and automation initiatives in the commercial laundry industry with presentations from JENSEN and Kannegiesser ETECH. Representatives from these companies will describe their latest innovations and advances in AI and automation, offering a glimpse into the future of commercial laundry operations.
The conference will feature various sessions aimed at acute- and nonacute-care laundry operators, and the results of the Industry Trends Survey will provide valuable data and insights into current and emerging trends in the healthcare services sector.
A panel will explore the challenges the healthcare industry faces in the post-COVID-19 era, including workforce shortages, supply-chain disruptions and the ongoing need for enhanced infection control measures.
A highlight of the conference will be the Industry Executive Perspectives on the Healthcare Services Sector Panel. During this session, top executives will share their views and experiences, offering attendees a unique opportunity to gain insights from industry leaders.
The conference concludes with two local plant tours on the morning of Nov. 14. To register, visit https://www.trsa.org/healthcare.
7TH ANNUAL MARKETING, SALES AND SERVICE SUMMIT
The Marketing, Sales and Service Summit is scheduled for Nov. 12.
Tom Edwards, managing director of consulting at Ernst & Young LLP, will kick off the summit with his insightful presentation, “Unleashing Innovation: The AI Effect,” exploring the transformative impact of artificial intelligence on various industries.
Last year was the first year service was included in the summit makeup. Content has been expanded to ensure that each session contains content applicable to all three segments: marketing, sales and service.
In addition, there will be one breakout session offering choices specifically for each segment.
The summit will offer a series of engaging general sessions, and the final session will dive into the world of podcasting, offering insights on selecting engaging topics, securing intriguing guests, determining the ideal episode duration and effective marketing strategies.
Attendees will learn the art of sharing podcasts with customers or internally and maximizing its impact on LinkedIn. The highlight of the session will be a dynamic 20-minute live podcast, enriched by audience participation to finalize the summit.
Registration is open at https://www.trsa.org/marketingsummit.
Have a question or comment? E-mail our editor Matt Poe at [email protected].
