Mastering B2B Marketing for Industrial Laundries

Rebecca Dutcher, founder and CEO of Red66 Marketing, shares marketing strategies tailored for the industrial laundry industry, exploring how industry-specific marketing differs from consumer marketing, the importance of digital presence, and practical steps for laundries to enhance their marketing efforts.

Recent Episodes

Optimizing Operations, Enhancing Customer Satisfaction

Liz Remillong In the ever-evolving world of laundry services, understanding how to optimize operations and enhance customer satisfaction is crucial. In this episode, Liz Remillong, a veteran in the laundry industry with over 40 years of experience, shares her journey, the challenges faced in linen management, and the vital role of education in our industry.

Navigating Change in the Textile Care Industry

Randy Bartsch Randy Bartsch, chair of both Ecotex Healthcare Linen Services and TRSA’s Board of Directors, shares valuable insights into the evolution of healthcare linen services, the challenges of workforce scarcity and the impact of technology on operations.

Laundry Operations and Workplace Violence

Carol Dodgen and Jay Juffre A May shooting at an industrial laundry that killed two workers and wounded three others brings the possibility of workplace violence back into focus. Carol Dodgen of Dodgen Security Consulting and Jay Juffre from ImageFIRST discuss warning signs, training, prevention and more.

We’re Heading for Recession! Now What Do I Do?

Bryan Cutsinger and Mike Knowles Bryan Cutsinger, assistant professor of economics at Angelo State University in Texas, and Mike Knowles, COO of Superior Linen Service in Oklahoma, talk the economy, the possibility of recession and ways to ride out the downturn.

Human Resources Challenges

Katie Rowland and Annette Jones Events of the past three years have changed workplace dynamics along with employee attitudes and expectations. Human resource managers Annette Jones from Huebsch Services and Katie Rowland from Plymate Inc. talk challenges and solutions in laundry HR today.

Laundry Facility Fire Safety

Bill Sullivan, fire protection engineer for the City of Madison Fire Department in Wisconsin, and Markus Tarin, CEO of MoviTHERM, an innovator in fire detection technology, based in Irvine, California, talk about steps to take in the event of a fire along with detection/prevention ideas.