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NAUMD Names 2011 Image of the Year Winners

ORLANDO, Fla. — The North-American Association of Uniform Manufacturers & Distributors (NAUMD) recently selected the winners of its annual Image of the Year Awards (IOY), a competition that honors excellence in both the design and wear of image and corporate apparel programs.

The awards honor the best corporate and image apparel programs produced over the last year by North America’s most sought after suppliers and distributors of such designs. The award is the industry’s highest achievement, says the organization, and is sponsored by the Image Apparel Institute, a division of the NAUMD.

For more than 31 years, the NAUMD’s Image of the Year Awards has honored uniform manufacturers and distributors that have mastered the concept of fashion and function within image and market planning. Winners in each category represent apparel programs with distinct purposes or functions within their industry.

The 2011 Image of the Year recipients and their winning programs by category are:

Casino: Unisync for Caesar’s Casino

Healthcare: Cintas for Stanford Hospital

Hotel Multi-Unit: Cintas for The Renaissance

Hotel Single-Unit: Cintas for The Gaylord Opryland

Fast Food Restaurant: Unisync for Yogen Fruz

Fine Dining: Disney for Hollywood & Vine

Retail Establishment: Lion Uniform Group for Fueling Awareness

Cruise Lines: Omega Uniform Systems for Holland America

Transportation: Unisync for Orng Medical Transport

Theme Park or Arena: Disney for DCA California Screaming Attraction

Service: Galls, an Aramark Company for Pepsi

Entertainment: Superior Uniform Group for AMC Theatres

Special Recognition: Girl Guides/Boy Scouts of America – Unisync

“As businesses seek a competitive edge in an uncertain economy, providing employees with a fresh look can be a cost-effective way to appeal to existing and new customers,” says NAUMD President Richard Lerman.

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