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AmeriPride Suits CSRs with ‘New Look’

MINNEAPOLIS — In honor of its 125th anniversary, uniform rental and linen supply company AmeriPride has revamped the uniforms of its customer service representatives (CSRs). The company says the uniforms “exhibit a fresh, consistent look across the organization,” and are “safer, more comfortable, durable and functional.”

“Launching the new CSR uniforms is a great way to celebrate our anniversary,” says Andrew Steiner, vice president of marketing and customer operations. “For 125 years, our company has been providing uniforms and linens to customers all over North America, and it was time for a new, fresh look.”

The new uniforms include a color-block crew shirt from Red Kap® VF Imagewear, featuring a “modern fit with better durability…uniquely branded ‘AmeriPride green’ color,” and reflective taping, the company says, and will be consistently branded with embroidered logos and name patches.

Red Kap cargo pants and a soft-shell jacket, as well as shorts, winter parkas, long-sleeve undershirts, ball caps and winter hats will complete the new look, AmeriPride adds, as pants pockets specifically sized for ABS handheld computers, “rip-stop fabric” on shirts, and wind- and stain-resistant jackets provide for functionality.

“We are not just a laundry company,” says Steiner. “We are a service provider that helps our customers with their image, and the new uniforms help demonstrate to our customers what a clean, professional image can do for a business.”

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New uniforms for AmeriPride’s CSRs feature “AmeriPride green,” reflective taping and consistent branding, the company says. (Photo: AmeriPride)

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