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Texcare International Preview: Buzzword is Sustainability

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Show organizer Messe Frankfurt says all international market leaders have signed to exhibit during the five-day show. It expects to welcome around 250 exhibitors and 15,000 trade visitors. (Photo: Messe Frankfurt)

Bruce Beggs |

FRANKFURT AM MAIN, Germany — Sustainability will be the dominant theme of Texcare International — World Market for Modern Textile Care when it returns here in two weeks.

Show organizer Messe Frankfurt says all international market leaders—including the Alliance International brands, Barbanti, Beirholms Vaeverier, Ecolab, Girbau, Heprotex, Jensen, Kannegiesser, Kreussler, LG Electronics, Lavatec Laundry Technology, Macpi, Miele, Multimatic, Pellerin Milnor, Renzacci and Veit—have registered to exhibit during the May 5-9 show.

Altogether, Messe Frankfurt expects to welcome around 250 exhibitors and 15,000 trade visitors. As in previous shows (the event is staged every four years), the proportion of manufacturers from outside Germany will exceed 60%; the most important exhibitor nations besides Germany are Italy and the United States, Messe Frankfurt says.

“Texcare International is the leading meeting place for the sector,” says Wolfgang Marzin, president and CEO of Messe Frankfurt. “Only in Frankfurt do the top companies from all around the world launch so many new products. Only here is it possible to make so many business contacts. And only at the world’s leading trade fair for the sector can visitors gather so much detailed information.”

MECHANICAL ENGINEERING AND BUSINESS SUCCESS

One of the main objectives of industrial textile care is sustainable economic development because business success depends greatly on efficient machinery and plant coupled with effective processes and durable textiles.

As an information platform, Texcare International plays a key role by offering a comprehensive overview of the latest trends in the mechanical engineering sector, as well as in the fields of detergents and textiles, Messe Frankfurt says.

Plant and control systems that provide energy at the right time and in the right quantity are the key to the future. Thus, steam-on-demand is the starting point for highly efficient, low-loss heating processes. But other developments in the field of consumption-dependent control technologies are also expected at Texcare.

Recycling is another key issue and includes highly efficient recovery systems for the optimum use of heat energy, as well as the best possible circulation system and practical, economical process-water treatment processes. Additionally, existing technologies, such as solar energy and bioenergy, are generating new impulses in the world of industrial textile care.

IT’S IN THE WASH

Sustainability is also of great importance to manufacturers of detergents and washing additives. With the development of effective low-temperature processes, the chemical industry is making a significant contribution to the reduction of energy consumption.

New, customized concentrations of active agents improve washing results while cutting the need for post-treatment or rewashing. Other important issues at Texcare will include ecologically harmless “green” detergents, washing and impregnating agents. Discussion will be offered on a variety of topics, including nonhalogen solvents that are not marked as hazardous, as well as alternatives to hydrophobizing agents.

Moreover, increased attention is being given to the ecological balance of a product and the sector will pay increased attention to systems such as carbon footprint, cradle-to-cradle and life-cycle assessment.

MODERN COLORS, DESIGNS

Instead of the monotone royal blue and standard twill fabric of the traditional boiler suit, modern colors and designs, as well as multi-faceted materials and surfaces, now characterize the image of trade and industry. Elegance and style have conquered large sections of the workwear sector. Even protective clothing is oriented more than ever before to fashion.

Exhibitors from the textile and apparel industry, as well as the accessories and finishing sectors, will present the latest trends for a modern, functional and professional appearance. Concepts for corporate fashions will also play an important role.

Designs and colors are becoming increasingly sophisticated. Fabric manufacturers are taking up decorative elements from the 1970s, using striped patterns in herringbone and satin weaves, creating new Panama looks, reinventing the cavalry style and interpreting denim for workwear applications.

In addition to vintage-look hues, the current color spectrums are supplemented by fashionable natural and earth shades. Other highlights are classics from the world of suits and costumes, such as black, graphite, anthracite and night blue, which are now playing a leading role on the workwear stage.

Streetwear trends mainly influence the collections. The outfits are more robust in appearance, the pockets bigger, the cut more casual although practical, the material combinations and color mix less conventional, and the details more stylish.

INTEGRATING PROTECTION, COMFORT

In the past, the focus was on providing comprehensive protection against as many possible dangers at work as possible. Now, aspects such as moisture management, breathability, climate comfort and freedom of movement are growing in importance.

The latest developments in the fiber, yarn and textile industry diminish the symptoms of physical stress by minimizing the effects caused by perspiration and an increased core-body temperature. Special mixtures make it possible to produce fabrics for modern protective clothing that combines quality protection with a comfortable wearing climate. Additionally, the industry is working on further improvements to the elasticity of protective and professional clothing.

TEXCARE FORUM

Apart from the activities surrounding what is sure to be a busy exhibition floor, the international Texcare Forum will give the sector an opportunity to find out about the latest developments in the fields of science and research, as well as to exchange ideas and opinions with colleagues from home and abroad.

The Association of the Textile Service Industry (Industrieverband Textil Service – intex) and the German Dry Cleaning Association (Deutscher Textilreinigungsverband – DTV), in cooperation with Messe Frankfurt, will treat attendees to a free educational program for two hours each afternoon.

For the first time, each day of the Forum is individually themed. The conference will be of particular interest to dry cleaners and laundries on May 5-6 and to textile service companies and laundries on May 7-8. Here are some of the topics (tentative):

  • May 5, Future Day — Professional textile care in 2012; E-DryClean: online instruction for European dry cleaners; experiential marketing of dry cleaning; how textile service providers can face the challenges of the future.
  • May 6, Innovation Day — Teamwork between research and practice; recycling of personal protective equipment from the standards and certification perspective; innovative control options for laundry and finishing processes using test fabrics; antimicrobial textiles from laboratory to practical usage.
  • May 7, Sustainable Day — Holistic view of sustainability; ISO 26000 standard; energy efficiency; efficiency management in commercial laundries; water and energy savings for laundries.
  • May 8, Market Day — Regulatory and market trends for European textile services; the U.S. textile services market; HORECA (hotel/restaurant/café) market and the potential for textile services; professional textile services and the market demand in 2030; workwear developments.

WORTH THE PRICE OF ADMISSION

Texcare will be open 9 a.m. to 6 p.m. May 5-8 and from 9 a.m. to 5 p.m. May 9. Admission tickets can be purchased quickly and easily online at Texcare.com. Cost in advance is 15 euros (roughly $20) for a one-day ticket, 35 euros (roughly $46) for the entire show. If purchasing at the box office, cost will be 22 euros (roughly $30) for a one-day ticket, 48 euros (roughly $63) for the entire show.

For additional show information and updates, visit Texcare.com.

American Laundry News will be attending the show — Watch for updates beginning May 7!

About the author

Bruce Beggs

American Trade Magazines LLC

Editorial Director, American Trade Magazines LLC

Bruce Beggs is editorial director of American Trade Magazines LLC, including American Coin-Op, American Drycleaner and American Laundry News. He was the editor of American Laundry News from November 1999 to May 2011. Beggs has worked as a newspaper reporter/editor and magazine editor since graduating from Kansas State University in 1986 with a bachelor’s degree in journalism and mass communications. He and his wife, Sandy, have two children.

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